JVN Hair
✦ BRAND MARKETING
✦ EVENTS & ACTIVATIONS
✦ CONTENT CREATION
✦ SOCIAL MEDIA STRATEGY
✦ PARTNERSHIPS MANAGEMENT
✦ GTM STRATEGY
✦ INFLUENCER MARKETING
ABOUT THE CLIENT —
JVN Hair is a silicone-free haircare line founded by celebrity hairstylist Jonathan Van Ness for all hair types to embrace and enhance their natural color and texture. With each formula, JVN Hair integrates the best in effective and clean ingredients, to create innovative award-winning products that celebrate hair health and the uniqueness of each person.
ABOUT OUR WORK —
Rachel joined the JVN Hair team as a brand marketing consultant to take the brand’s presence to the next level. From bringing JVN Hair to its first professional haircare event at Behind The Chair’s BTC on Tour Show in Miami, to launching the award winning Perféct Dry Shampoo with a a collaborative pickleball influencer event with Popflex Active, she played a hands of role in all aspects of the brand’s growing momentum ahead of their expansion into 700+ Ulta doors in the summer of 2025. By identifying new partnership opportunities and supporting the execution of international marketing and PR efforts she helped solidify JVN Hair as a major beauty player before their 5th birthday.
